Friday, July 15, 2011

PRO BONO JOBS


I am always being asked to do pro bono work. Heres one for Family Advocacy, check out the video by south west productions (cut and paste)
http://osocio.org/message/abuse_is_a_never_ending_cycle_abusestopshere/

A new campaign about abuse from Albuquerque, New Mexico, USA. Esparza Advertising made this campaign for the Family Advocacy Center (FAC).

No complex interactive storylines or messages. Just “abuse is a never ending cycle – unless you choose to break it”.
That is what abuse victims need, a clear and powerful line. No vagueness.

The campaign contains a video, a print ad, 5 different billboards, a radio spot. And most important a well designed but basic website: abusestopshere.org.
Good work!

Website:











Advertiser:
Family Advocacy Center (FAC)
Agency:
Esparza Advertising
Additional credits:
Creative Director: Adam Greenhood
ACD/Writer: Jeremy Spencer
Art Director: Zak Rutledge
Art Director: Julia Amirzadov
Production Company: Southwest Productions
Director: Dave Roberts
DP: Barry Kirk
Editor: Clark Morris, Thirty-second Street
Sound Design: Sid Fendley, Mountain Road Recording
Stylist/Make-up: Liz Marshall
Still Photography: Karen Kuehn

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